Today, providing good service starts with your website. Providing an online shopping platform that is convenient and makes the car-buying experience easier is an effective way to make a positive first impression on car shoppers.
When your team can seamlessly move information from CDK Connected office to other CDK applications, they spend less time entering data and more time working leads. That’s better for your customers and better for your bottom line, too.
Forrester's recent report on "The Age of the Empowered Customer" really gets you thinking. Chief Customer Experience Officer, Tony Graham penned his thoughts about what the auto retail industry can do to serve customers in this new era.