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Cobalt Newsroom - Press Release
The Cobalt Group Achieves Yahoo! Search Certified Ambassador Status
February 11, 2006
SEATTLE — The Cobalt Group, Inc., the leading provider of marketing services to the retail automotive industry, today announced that it has attained Certified Ambassador status for Yahoo! Search Marketing. Cobalt is the first marketing solutions provider focused on the automotive industry to achieve this designation.
"We are very pleased to attain the prestigious Certified Ambassador certification," said John Holt, CEO of the Cobalt Group. "Cobalt is working closely with Yahoo! Search Marketing to deliver highly effective, highly targeted Internet paid search engine marketing services to our dealer customers."
Cobalt is launching a series of dealer search products at the NADA Convention that will be distributed by Cobalt's Dealix and web site divisions. Paid search advertising offers automotive dealers the opportunity to transform and reduce their traditional media spend by purchasing measurable, cost-effective advertising on Internet search engines.
Yahoo! Search Marketing offers Certified Ambassador status for top-tier Yahoo! Search Marketing Ambassadors that have obtained certified status on all applicable Yahoo! Search Marketing products (Sponsored Search, Local Sponsored Search, Search Submit, Product Submit, Marketing Console and Search Optimizer). The Certified Ambassador tier offers the highest level of integrity and credibility in the search marketplace. Yahoo! Search Marketing Strategic Ambassadors receive prioritized service for multiple products including Sponsored Search, Local Sponsored Search, Search Submit Pro, Marketing Console and Search Optimizer.
Contact Information
Amy Hatch
Email: ahatch@cobalt.com
Phone: 206-219-8132
