Video Matters to 80% of Auto Shoppers
Cobalt video is here! Get more info.
New trends in video and rich media content placement have proven to increase visitor-to-purchase rates in the online retail industry. Many retailers report that it has increased conversion.
Auto Channel reports that 80% of car buyers indicate that videos impact their buying decision. Using video on a dealer site further engages the consumer and increases overall site stickiness.
A new study from The Kelsey Group stated that 59% of auto dealers say they plan to use Internet video on their own websites during the next 12 months, up from the current 33% using video on their sites today.
 Click here to learn more about the benefits of video on your website.
Click here to see Cobalt's video in action.
|
Free Webinar! Register Now
Sponsored by Cobalt |
We Want To Hear From You
Let us know what you want to know more about - trends, best practices, etc. Email questions, comments or suggestions to: ahatch@cobalt.com.
|
Digital Dealer
Heading to Las Vegas for the Digital Dealer Conference? Don’t miss Cobalt & Dealix in booth # 66 C&D. See demos of Cobalt’s video and mobile solution, and speak live to ProCare advocates. Make an appointment.
|
|
Cobalt is Now on Twitter
Follow Cobalt on Twitter to be the first to know about new product launches, product enhancements, free upcoming webinars, events and special offers!
 What is Twitter?
Twitter is one of the most popular social networking applications on the Internet. Twitter is an online service that enables you to broadcast short messages to your friends, family, colleagues or "followers."
Follow Cobalt on Twitter.
|
Is Your Digital Marketing Getting the Attention it Deserves?
Do you have the time, the right resources or the digital marketing expertise needed to maintain your online presence on an ongoing basis? Probably not. It’s time consuming and hard to keep up with the ever-changing digital marketing landscape. That’s where Cobalt’s ProCare Advocates come in. They have the training, experience and time needed to help your digital marketing make a real impact!
On average, dealers with Cobalt ProCare have:
- 2X more website visitors
- 2X more email and phone leads
- 2 to 5 more sales each month
- $1500 - $4000 additional gross margin each month
Don’t have ProCare? Call 800-218-1237 or sales@cobalt.com
|
|
