Dealix and R. L. Polk & Co. Joint Interview with Automotive Digest Today

July 29, 2008

Mike Spadafore, Director of Global Product Strategy for R. L. Polk & Co. and Kevin Root, Vice President of Product and Marketing at Dealix, a Division of Cobalt talk to Automotive Digest Today about lead handling in the current market from new R. L. Polk & Co. research study "Consumer Expectations or Internet Lead Marketing" and the "Dealix Retail Strategy Brief: July 2008."

Click here to hear the interview